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Author
Phillips, Celia M.
Title
Understanding marketing : a European casebook / by Celia Phillips, Ad Pruyn, Marie-Paule Kestemont.
Publication Info
Chichester : Wiley, 2000.
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BJL Teaching Reserve
658.80094 PHI
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Descript
214p.
ISBN
047186093X
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Author
Phillips, Celia M.
Subject
Marketing -- Europe -- Case studies.
Export marketing -- Europe -- Case studies.
Alt author
Pruyn, Ad.
Paule-Kestemont, Marie.
Descript
214p.
ISBN
047186093X
Author
Phillips, Celia M.
Subject
Marketing -- Europe -- Case studies.
Export marketing -- Europe -- Case studies.
Alt author
Pruyn, Ad.
Paule-Kestemont, Marie.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL Teaching Reserve
658.80094 PHI
UNTIL CLOSING
ASK at the Reading Room
Subject
Marketing -- Europe -- Case studies.
Export marketing -- Europe -- Case studies.
Descript
214p.
Alt author
Pruyn, Ad.
Paule-Kestemont, Marie.
ISBN
047186093X
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