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BJL CLASSMARK
KDL CLASSMARK
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Record:
Author
Stapleton, John, 1938-
Title
How to prepare a marketing plan : a guide to reaching the consumer market / John Stapleton and Michael Thomas.
Publication Info
Aldershot : Gower, c1998.
Edition
5th ed.
Location/Availability
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LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.13 S7
8 WEEK LOAN
AVAILABLE
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Descript
332p.
Edition
5th ed.
ISBN
0566077841
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Author
Stapleton, John, 1938-
Subject
Marketing -- Management.
Marketing -- Decision making.
Marketing -- Planning.
Alt author
Thomas, Michael J., 1933-
Descript
332p.
Edition
5th ed.
ISBN
0566077841
Author
Stapleton, John, 1938-
Subject
Marketing -- Management.
Marketing -- Decision making.
Marketing -- Planning.
Alt author
Thomas, Michael J., 1933-
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.13 S7
8 WEEK LOAN
AVAILABLE
Subject
Marketing -- Management.
Marketing -- Decision making.
Marketing -- Planning.
Descript
332p.
Alt author
Thomas, Michael J., 1933-
ISBN
0566077841
Persistent link to this item
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