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BJL CLASSMARK
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Record:
Title
Handbook of research on mobile marketing management / Key Pousttchi and Dietmar G. Wiedemann [editors].
Publication Info
Hershey, Pa. : Business Science Reference, 2010.
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LOCATION
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STATUS
BJL 5th Floor
q HF 5415.1265 H2
8 WEEK LOAN
AVAILABLE
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Descript
548p.
ISBN
9781605660745 (hbk.)
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Subject
Telemarketing.
Text messages (Telephone systems)
Internet marketing.
Internet advertising.
Cell phones.
Alt author
Pousttchi, Key, 1970-
Wiedemann, Dietmar. G., 1977-
Descript
548p.
ISBN
9781605660745 (hbk.)
Subject
Telemarketing.
Text messages (Telephone systems)
Internet marketing.
Internet advertising.
Cell phones.
Alt author
Pousttchi, Key, 1970-
Wiedemann, Dietmar. G., 1977-
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
q HF 5415.1265 H2
8 WEEK LOAN
AVAILABLE
Subject
Telemarketing.
Text messages (Telephone systems)
Internet marketing.
Internet advertising.
Cell phones.
Descript
548p.
Alt author
Pousttchi, Key, 1970-
Wiedemann, Dietmar. G., 1977-
ISBN
9781605660745 (hbk.)
Persistent link to this item
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