HF5415 .K636 2017 : Principles of marketing.; Online materials
Principles of marketing.
Online materials
EBOOKS
2017
HF5415 .K636 2018 : Principles of marketing.; Online materials
Principles of marketing.
Online materials
EBOOKS
2018
HF5415 .K636 2024 : Principles of marketing. [electronic resource].; Online materials
Principles of marketing. [electronic resource].
Online materials
EBOOKS
2024
HF5415 .K68 2010 : Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.; BJL
Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, I
BJL
BOOK
c2010
HF 5415 K8
Kotler on marketing : how to create, win, and dominate markets.
BJL
BOOK
1999
Marketing places : attracting investment, industry, and tourism to cities, states, and nations / Phil
BJL
BOOK
1993
Principles of marketing / Philip Kotler ... [et al.].
BJL
BOOK
2001
Principles of marketing / Philip Kotler ... [et al.].
BJL
BOOK
2005
9 additional entries
HF 5415 L2
Essentials of marketing / Geoff Lancaster, Lester Massingham, Ruth Ashford.
BJL
BOOK
c2002
Marketing / Geoff Lancaster and Paul Reynolds.
BJL
BOOK
2004
HF 5415 L9 : The marketing plan : how to prepare and implement it.; BJL
The marketing plan : how to prepare and implement it.
BJL
BOOK
2001
HF 5415 M1
The economics of the distributive trades.
BJL
BOOK
1971
Marketing / Carl McDaniel, Charles W. Lamb, Jr., Joseph F. Hair, Jr.
BJL
BOOK
c2006
Marketing : a complete guide / Malcolm McDonald & Martin Christopher.
BJL
BOOK
2003
Marketing : a complete guide in pictures / Malcolm McDonald and Peter Morris.
BJL
BOOK
2004
Relationship marketing : successful strategies for the age of the customer.
BJL
BOOK
1993
HF 5415 M2 : Creating customer loyalty.; BJL
Creating customer loyalty.
BJL
BOOK
1993
HF5415 .M2955 : Marketing : an introduction.; BJL
Marketing : an introduction.
BJL
BOOK
2017
HF 5415 M3
Marketing : a critical textbook / Nick Ellis ... [et al.].
BJL
BOOK
2011
Marketing and feminism : current issues and research / edited by Miriam Catterall, Pauline Maclaran
BJL
BOOK
2000
Marketing : best practices / Michael R. Czinkota ... [et al.].
BJL
BOOK
2000
The marketing book / edited by M.J. Baker.
BJL
BOOK
1991
16 additional entries
HF5415 .M37 : Marketing ethics & society / [edited by] Lynne Eagle & Stephan Dahl.; BJL
Marketing ethics & society / [edited by] Lynne Eagle & Stephan Dahl.
BJL
BOOK
2015
HF 5415 M5 : Marketing strategy : the challenge of the external environment.; BJL
Marketing strategy : the challenge of the external environment.
BJL
BOOK
1998
HF 5415 M9
Differential distribution cost and revenue analysis : a new approach.
BJL
BOOK
1962
Marketing : an analytical perspective / Peter Mudie.
BJL
BOOK
1997
Problems in marketing : analysis and applications.
BJL
BOOK
1991
Problems in marketing : applying key concepts and techniques / Luiz Moutinho & Charles Chien.
BJL
BOOK
2008
HF 5415 N6 : Verkopen in het marketingtijdperk.; BJL
Verkopen in het marketingtijdperk.
BJL
BOOK
1972
HF 5415 N7 : Markets and the entrepreneur.; BJL
Markets and the entrepreneur.
BJL
BOOK
1968
HF 5415 O9 : The Oxford textbook of marketing / edited by Keith Blois.; BJL
The Oxford textbook of marketing / edited by Keith Blois.
BJL
BOOK
2000
HF 5415 P1
Introduction to marketing : theory and practice.
BJL
BOOK
c2004
Marketing : suatu Pengantar.
South East Asian Collection
BOOK
1960
HF 5415 P4
Essentials of marketing : a global managerial approach / William D. Perreault, E. Jerome McCarthy.
BJL
BOOK
2002
Essentials of marketing : a global-managerial approach / William D. Perreault, E. Jerome McCarthy.
BJL
BOOK
c2006
Essentials of marketing : a marketing strategy planning approach / William D. Perrault, Joseph P. Can
BJL
BOOK
2007
Marketing unwrapped.
BJL
BOOK
2001
HF 5415 P9
Brand manners : how to create the self-confident organisation to live the brand / Hamish Pringle and
BJL
BOOK
2001
Marketing : concepts and strategies.
BJL
BOOK
2003
Pride-Ferrell foundations of marketing / William M. Pride, O.C. Ferrell.
BJL
BOOK
c2004
Priority patterns and the demand for household durable goods.
BJL
BOOK
1964
Social issues in marketing : readings for analysis / ed L.E.Preston.
BJL
BOOK
1968
HF 5415 R1
Marketing strategies : a twenty-first century approach / with contributions from Julie Tinson, and Cl
BJL
BOOK
2004
Marketing to the retail trade.
BJL
BOOK
1990
HF5415 .R3217 2007 : Marketing strategies : a contemporary approach. / Ashok Ranchhod and Calin Gurau.; BJL
Marketing strategies : a contemporary approach. / Ashok Ranchhod and Calin Gurau.
BJL
BOOK
2007
HF 5415 R4
Introductory readings in marketing.
BJL
BOOK
1927
Rethinking marketing : towards critical marketing accountings / edited by Douglas Brownlie ... [et al
BJL
BOOK
1999
HF 5415 R5
Marketing warfare / by Al Ries and Jack Trout.
BJL
BOOK
1986
Tribal marketing, tribal branding : an expert guide to the brand co-creation process / Brendan Richar
BJL
BOOK
2013
HF 5415 R6
Emotion marketing : the Hallmark way of winning customers for life / Scott Robinette and Claire Brand
BJL
BOOK
c2001
Marketing.
Departmental Locations
BOOK
1969
HF 5415 S3
Financial management of the marketing function...
BJL
BOOK
1962
IMC : the next generation : five steps for delivering value and measuring returns using market commun
BJL
BOOK
c2004
Persuasion in marketing : the dynamics of marketing's great untapped resource / by H.S.Schwerin and H
BJL
BOOK
1981
HF 5415 S5 : Marketing theory : evolution and evaluation / Jagdish N. Sheth, David M. Gardner, Dennis E. Garrett.; BJL
Marketing theory : evolution and evaluation / Jagdish N. Sheth, David M. Gardner, Dennis E. Garrett.
BJL
BOOK
1988
HF 5415 S6
Organised produce markets.
BJL
BOOK
1922
Test marketing.
BJL
BOOK
1967
HF 5415 S7
The changing pattern of distribution / N.A.H.Stacey and A.Wilson.
BJL
BOOK
1958
Marketing analytics : strategic models and metrics.
BJL
BOOK
c2013
HF 5415 S8
Fundamentals of marketing / Marilyn A. Stone and John Desmond ; with a contribution by J.B. (Ian) McC
BJL
BOOK
2007
The intellectual and the market place.
BJL
BOOK
1963
Strategy & marketing : a case approach / [edited by] Kenneth Simmonds.
BJL
BOOK
1986
HF 5415 T8 : One stop marketing.; BJL
One stop marketing.
BJL
BOOK
1996
HF 5415 U5 / q : Innovation in marketing : 11th, Marketing Theory Seminar, May 1973.; BJL
Innovation in marketing : 11th, Marketing Theory Seminar, May 1973.
BJL
BOOK
1973
HF 5415 U7 : Design and marketing of new products / Glen L. Urban, John R. Hauser.; BJL
Design and marketing of new products / Glen L. Urban, John R. Hauser.
BJL
BOOK
1993
HF 5415 V2 : Think marketing : strategies for effective management action.; BJL
Think marketing : strategies for effective management action.
BJL
BOOK
1991
HF 5415 V4 : Micromarketing : get big results by thinking and acting small / Greg Verdino.; BJL
Micromarketing : get big results by thinking and acting small / Greg Verdino.
BJL
BOOK
c2010
HF 5415 W1 : The economics of marketing.; BJL
The economics of marketing.
BJL
BOOK
1967
HF 5415 W5 : Marketing, merchandising and moneylending : a note on middleman monopsony in Malaya.; South East Asian Collection
Marketing, merchandising and moneylending : a note on middleman monopsony in Malaya.
South East Asian Collection
BOOK
1962
HF 5415 W7
The basic arts of marketing.
BJL
BOOK
1984
The fundamentals and practice of marketing / John Wilmshurst, Adrian Mackay.
BJL
BOOK
2002
Marketing since the Roman Empire : an inaugural lecture.
BJL
BOOK
1970
Readings in industrial and market research.
BJL
BOOK
1962
HF 5415 W9 : Marketing : origins, concepts, environment / Ray Wright.; BJL
Marketing : origins, concepts, environment / Ray Wright.
BJL
BOOK
1999
HF 5415 Z9 : The end of marketing as we know it / Sergio Zyman.; BJL
The end of marketing as we know it / Sergio Zyman.
BJL
BOOK
c1999
HF 5415.1 A6 : Applications in basic marketing : clippings from the popular business press / [edited by] William D. Perreault Jr. and E. Jerome McCarthy.; BJL
Applications in basic marketing : clippings from the popular business press / [edited by] William D.
BJL
BOOK
c2005
HF 5415.1 B2 : Distribution's place in the American economy since 1869.; BJL
Distribution's place in the American economy since 1869.
BJL
BOOK
1966
HF 5415.1.B3 : Marketing : principles & practice / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.; BJL
Marketing : principles & practice / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.
BJL
BOOK
c2007
HF 5415.1 C6 : Multi-level marketing : a practical guide to successful network selling.; BJL
Multi-level marketing : a practical guide to successful network selling.
BJL
BOOK
1997
HF 5415.1 F8 : The conquest of cool : business culture, counterculture, and the rise of hip consumerism / Thomas Frank.; BJL
The conquest of cool : business culture, counterculture, and the rise of hip consumerism / Thomas Fra
BJL
BOOK
1997
HF 5415.1 H3
Marketing mistakes and successes.
BJL
BOOK
2001
Marketing mistakes and successes.
BJL
BOOK
2004
HF 5415.1 K6 : Cost problems in modern marketing.; BJL
Cost problems in modern marketing.
BJL
BOOK
1965
HF 5415.1 L6 : Brands, consumers, symbols, and research : Sidney J. Levy on marketing / compiled by Dennis W. Rook.; BJL
Brands, consumers, symbols, and research : Sidney J. Levy on marketing / compiled by Dennis W. Rook.
BJL
BOOK
c1999
HF 5415.1 M3 : Marketing logistics : perspectives and viewpoint.; BJL
Marketing logistics : perspectives and viewpoint.
BJL
BOOK
1967
HF 5415.1 N5 : A new approach to physical distribution.; BJL
A new approach to physical distribution.
BJL
BOOK
1967
