Strategic integrated marketing communications / Larry Percy.
BJL
BOOK
2008
HF5415.123 .P45 : Marketing communications : a European perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh.; BJL
Marketing communications : a European perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van d
BJL
BOOK
2021
HF5415.123 .P45 2018 : Marketing communications [electronic resource] : a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh.; Online materials
Marketing communications [electronic resource] : a European perspective / Patrick de Pelsmacker, Magg
Online materials
EBOOKS
2018
HF 5415.123 R2 : A reader in marketing communications / edited by Philip J. Kitchen ... [et al.].; BJL
A reader in marketing communications / edited by Philip J. Kitchen ... [et al.].
BJL
BOOK
2005
HF 5415.123 R8 : Marketing communications : theory and applications / John R. Rossiter and Steven Bellman.; BJL
Marketing communications : theory and applications / John R. Rossiter and Steven Bellman.
BJL
HF 5415.1255 H2 : Branding your business : promoting your business, attracting customers and standing out in the market place / James Hammond.; BJL
Branding your business : promoting your business, attracting customers and standing out in the market
BJL
BOOK
c2008
HF5415.1255 .H65 2010 : Cultural strategy : using innovative ideologies to build breakthrough brands / Douglas Holt and Douglas Cameron.; BJL
Cultural strategy : using innovative ideologies to build breakthrough brands / Douglas Holt and Dougl
BJL
BOOK
2010
HF5415.1255 .K34 2021 : Shopping revolution : how retailers succeed in an era of endless disruption accelerated by COVID-19 / Barbara Kahn.; Online materials
Shopping revolution : how retailers succeed in an era of endless disruption accelerated by COVID-19 /
Online materials
EBOOKS
2021
HF 5415.1255 N6 : Brandstorm : surviving and thriving in the consumer-led marketplace / Liz Nickles with Savita Iyer.; BJL
Brandstorm : surviving and thriving in the consumer-led marketplace / Liz Nickles with Savita Iyer.
BJL
BOOK
2012
HF 5415.1255 P4 : Retail marketing and branding : a definitive guide to maximizing ROI / Jesko Perrey and Dennis Spillecke.; BJL
Retail marketing and branding : a definitive guide to maximizing ROI / Jesko Perrey and Dennis Spille
BJL
BOOK
c2011
HF 5415.1255 T2 : Project branding : using marketing to win the hearts and minds of stakeholders.; BJL
Project branding : using marketing to win the hearts and minds of stakeholders.
BJL
BOOK
2014
HF5415.126 : Advances in electronic marketing / [edited by] Irvine Clarke III, Theresa B. Flaherty.; BJL
Advances in electronic marketing / [edited by] Irvine Clarke III, Theresa B. Flaherty.
BJL