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Author Palmer, Adrian.
Title Principles of services marketing / Adrian Palmer.
Publisher Maidenhead, Berkshire : McGraw-Hill Education, [2014]
Copyright date ©2014
Edition Seventh edition.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.8 PAL  UNTIL CLOSING  ASK at the Reading Room
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Descript xviii, 495 pages : illustrations (black and white) ; 27 cm
Content text
still image
Media unmediated
Carrier volume
Edition Seventh edition.
ISBN 9780077152345 (pbk.)
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Author Palmer, Adrian.
Subject Service industries -- Marketing.
Descript xviii, 495 pages : illustrations (black and white) ; 27 cm
Content text
still image
Media unmediated
Carrier volume
Edition Seventh edition.
ISBN 9780077152345 (pbk.)
Author Palmer, Adrian.
Subject Service industries -- Marketing.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.8 PAL  UNTIL CLOSING  ASK at the Reading Room

Subject Service industries -- Marketing.
Descript xviii, 495 pages : illustrations (black and white) ; 27 cm
Content text
still image
Media unmediated
Carrier volume
ISBN 9780077152345 (pbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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