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Author Cooper, Robert G., 1943-
Title Winning at new products : accelerating the process from idea to launch.
Publication Info Reading, Mass. : Addison-Wesley, c1993.
Edition 2nd ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.153 C7  8 WEEK LOAN  AVAILABLE

Descript 358p.
Edition 2nd ed.
ISBN 0201563819
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Author Cooper, Robert G., 1943-
Subject New products.
Descript 358p.
Edition 2nd ed.
ISBN 0201563819
Author Cooper, Robert G., 1943-
Subject New products.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.153 C7  8 WEEK LOAN  AVAILABLE

Subject New products.
Descript 358p.
ISBN 0201563819

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