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Mark   Media Year
HF5415.15 .P53 2016 : Strategize : product strategy and product roadmap practices for the digital age / Roman Pichler.; BJL     
      Strategize : product strategy and product roadmap practices for the digital age / Roman Pichler. BJL  BOOK 2016
HF 5415.15 P6 : The experience economy : work is theatre & every business a stage / B. Joseph Pine II, James H. Gilmore.; BJL     
      The experience economy : work is theatre & every business a stage / B. Joseph Pine II, James H. Gilmo BJL  BOOK c1999
HF 5415.15 R9 : Beating low cost competition : how premium brands can respond to cut-price rivals / Adrian Ryans.; BJL     
      Beating low cost competition : how premium brands can respond to cut-price rivals / Adrian Ryans. BJL  BOOK c2009
HF5415.153    
      From idea to profit : how to market innovative products and services / Adam Jolly. BJL  BOOK 2005
      What customers want : using outcome-driven innovation to create breakthrough products and services / BJL  BOOK c2005
HF 5415.153 B4 : Contagious / Jonah Berger.; BJL     
      Contagious / Jonah Berger. BJL  BOOK 2014
HF 5415.153 B5 : Managing innovation within networks.; BJL     
      Managing innovation within networks. BJL  BOOK 1992
HF 5415.153 C5 : Rolling out new products across international markets : causes of delays.; BJL     
      Rolling out new products across international markets : causes of delays. BJL  BOOK 2004
HF 5415.153 C7    
      Winning at new products : accelerating the process from idea to launch. BJL  BOOK c1993
      Winning at new products : creating value through innovation / Robert G. Cooper. BJL  BOOK 2011
HF5415.153 .E93 2014 : Hooked : how to build habit-forming products / Nir Eyal ; with Ryan Hoover.; BJL     
      Hooked : how to build habit-forming products / Nir Eyal ; with Ryan Hoover. BJL  BOOK 2014
HF 5415.153 K4 : Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.; BJL     
      Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. BJL  BOOK 2005
HF 5415.153 N5 : New product development : a reader / edited by Susan Hart.; BJL     
      New product development : a reader / edited by Susan Hart. BJL  BOOK 1996
HF5415.153 .S355 2023 : Strategic management of technological innovation / Melissa A. Schilling.; Online materials     
      Strategic management of technological innovation / Melissa A. Schilling. Online materials  EBOOKS 2023
HF 5415.153 U8 : Usability evaluation in industry / edited by Patrick W. Jordan ... [et al.].; BJL     
      Usability evaluation in industry / edited by Patrick W. Jordan ... [et al.]. BJL  BOOK 1996
HF5415.153 .V63 2005 : The design of things to come : how ordinary people create extraordinary products / Craig M. Vogel, Jonathan Cagan, Peter Boatwright.; BJL     
      The design of things to come : how ordinary people create extraordinary products / Craig M. Vogel, Jo BJL  BOOK 2005
HF 5415.153 W5 : Revolutionizing product development : quantum leaps in speed, efficiency, and quality / Steven C. Wheelwright, Kim B. Clark.; BJL     
      Revolutionizing product development : quantum leaps in speed, efficiency, and quality / Steven C. Whe BJL  BOOK 1992
HF 5415.157 B7 : The economics of quality, grades, and brands.; BJL     
      The economics of quality, grades, and brands. BJL  BOOK 1992
HF 5415.16 P2 : Auditing markets, products, and marketing plans.; BJL     
      Auditing markets, products, and marketing plans. BJL  BOOK 2000
HF5415.2    
      Best practice in market research / edited by Peter Mouncey, Frank Wimmer. BJL  BOOK c2007
      The effective use of market research : how to drive and focus better business decisions / Robin J. Bi BJL  BOOK c2004
      The international handbook of market research techniques / edited by Robin J Birn. BJL  BOOK 2002
      Quantitative models in marketing research / Philip Hans Franses and Richard Paap. BJL  BOOK 2001
      Sales forecasting management : a demand management approach / John T. Mentzer, Mark A. Moon. BJL  BOOK c2005
HF 5415.2 A2 : Advanced methods of marketing research / edited by Richard P. Bagozzi.; BJL     
      Advanced methods of marketing research / edited by Richard P. Bagozzi. BJL  BOOK 1994
HF 5415.2 A3    
      Marketing research / David A. Aaker, V. Kumar, George S. Day. BJL  BOOK 2001
      Marketing research / David A. Aaker, V. Kumar, George S. Day. BJL  BOOK 2004
HF 5415.2 B1 : Introducing marketing research / Paul Baines, Bal Chansarkar.; BJL     
      Introducing marketing research / Paul Baines, Bal Chansarkar. BJL  BOOK 2002
HF 5415.2 B5 : Forecasting sales with the personal computer : guidelines for marketing and sales managers.; BJL     
      Forecasting sales with the personal computer : guidelines for marketing and sales managers. BJL  BOOK 1988
HF 5415.2 B6 : State of the art marketing research / A.B. Blankenship, George Edward Breen, Alan Dutka.; BJL     
      State of the art marketing research / A.B. Blankenship, George Edward Breen, Alan Dutka. BJL  BOOK c1998
HF 5415.2 B7 : Marketing research in practice / John Boyce.; BJL     
      Marketing research in practice / John Boyce. BJL  BOOK 2005
HF 5415.2 B8    
      Marketing research : tools & techniques / Nigel Bradley. BJL  BOOK c2007
      Marketing research : tools & techniques / Nigel Bradley. BJL  BOOK 2010
HF 5415.2 B9 : Marketing research / Alvin C. Burns, Ronald F. Bush.; BJL     
      Marketing research / Alvin C. Burns, Ronald F. Bush. BJL  BOOK c2010
HF 5415.2 C5    
      Basic marketing research. BJL  BOOK 2001
      Basic marketing research. BJL  BOOK 2004
      Marketing research. BJL  BOOK 1986
      Marketing research / Peter M. Chisnall. BJL  BOOK 1997
3 additional entries    
HF 5415.2 C7 / q : Marketing research / Donald R. Cooper, Pamela S. Schindler.; BJL     
      Marketing research / Donald R. Cooper, Pamela S. Schindler. BJL  BOOK 2005
HF 5415.2 C9    
      Marketing research for managers / Sunny Crouch, Matthew Housden. BJL  BOOK 2003
      The marketing research process. BJL  BOOK 1990
      The marketing research process / Len Tiu Wright and Margaret Crimp. BJL  BOOK 2000
HF 5415.2 D4 : Developing a market orientation / Rohit Deshpandé, editor.; BJL     
      Developing a market orientation / Rohit Deshpandé, editor. BJL  BOOK c1999
HF 5415.2 E2 : Readings in market research.; BJL     
      Readings in market research. BJL  BOOK 1956
HF 5415.2 E3 / q : Factor analysis in market research.; BJL     
      Factor analysis in market research. BJL  BOOK 1959
HF 5415.2 E4 : Research methods in marketing / Ken Elliott, Martin Christopher.; BJL     
      Research methods in marketing / Ken Elliott, Martin Christopher. BJL  BOOK 1973
HF 5415.2 E7    
      Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. BJL  BOOK c2008
      Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. BJL  BOOK c2010
HF 5415.2 F2 : Market research.; BJL     
      Market research. BJL  BOOK 1964
HF 5415.2 F3 : Handbook of marketing research / .R. Ferber, editor-in-chief.; BJL     
      Handbook of marketing research / .R. Ferber, editor-in-chief. BJL  BOOK 1974
HF 5415.2 F7 : Internet marketing intelligence : research tools, techniques, and resources.; BJL     
      Internet marketing intelligence : research tools, techniques, and resources. BJL  BOOK 2003
HF 5415.2 G6 : Qualitative market research : a practitioner's and buyer's guide / Wendy Gordon and Roy Langmaid.; BJL     
      Qualitative market research : a practitioner's and buyer's guide / Wendy Gordon and Roy Langmaid. BJL  BOOK c1988
HF 5415.2 G7    
      The handbook for focus group research. BJL  BOOK 1993
      The handbook for focus group research. BJL  BOOK 1998
      Multidimensional scaling and related techniques in marketing analysis. BJL  BOOK 1970
      The practical handbook and guide to focus group research. BJL  BOOK 1988
HF 5415.2 H1    
      Do your own market research / Paul N. Hague, Peter Jackson. BJL  BOOK 1998
      Market research : within a changing information environment / Joseph Hair, Robert Bush, David Ortinau BJL  BOOK 2003
      Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, Davi BJL  BOOK c2009
HF 5415.2 I3    
      Market research report : comparative study on world prices of capital equipment : earth moving equipm BJL  BOOK 1965
      Market research report : vol.I. BJL  BOOK 1965
HF 5415.2 I59    
      Guide to current research/ Institute of Grocery Distribution. BJL  PERIODICAL
      Research index/ Institute of Food Distribution. BJL  PERIODICAL  
      Research index/ Institute of Grocery Distribution. BJL  PERIODICAL  
HF 5415.2 K2    
      Qualitative research as emergent inquiry : reframing qualitative practice in terms of complex respons BJL  BOOK 2011
      Qualitative research : good decision making through understanding people, cultures and markets / Shei BJL  BOOK c2009
HF5415.2 .K24 2006 : Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden.; BJL     
      Guerrilla marketing research : marketing research techniques that can help any business make more mon BJL  BOOK 2006
HF 5415.2 K3 : Marketing research : measurement, method and application.; BJL     
      Marketing research : measurement, method and application. BJL  BOOK 1999
HF 5415.2 K9 : International marketing research.; BJL     
      International marketing research. BJL  BOOK 2000
HF 5415.2 L2 : Models measurement and marketing / ed.P.Langhoff...and others.; BJL     
      Models measurement and marketing / ed.P.Langhoff...and others. BJL  BOOK 1964
HF 5415.2 L5 : The human equation in marketing research.; BJL     
      The human equation in marketing research. BJL  BOOK 1967
HF 5415.2 M1    
      Contemporary marketing research / Carl McDaniel, Roger Gates. BJL  BOOK 1999
      The market research toolbox : a concise guide for beginners. BJL  BOOK 1996
      Marketing research essentials / Carl McDaniel, Roger Gates. BJL  BOOK c2004
      Marketing research essentials / Carl McDaniel, Jr., Roger Gates. BJL  BOOK c2013
      The practice of market and social research : an introduction / Yvonne McGivern. BJL  BOOK 2002
HF 5415.2 M2    
      Basic marketing research : integration of social media / Naresh K. Malhotra. BJL  BOOK c2012
      Essentials of marketing research / Naresh K. Malhotra, David F. Birks, Peter A. Wills. BJL  BOOK 2013
      Marketing research : an applied approach / Naresh Malhotra, David Birks. BJL  BOOK 2000
      Marketing research : an applied approach / Naresh K. Malhotra, David F. Birks. BJL  BOOK c2003
2 additional entries    
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