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Mark   Media Year
HF 5415.33 U5 F9 : Consumer boycotts : effecting change through the marketplace and the media.; BJL     
      Consumer boycotts : effecting change through the marketplace and the media. BJL  BOOK 1999
HF 5415.33 U5 L7 : Consuming kids : the hostile takeover of childhood.; BJL     
      Consuming kids : the hostile takeover of childhood. BJL  BOOK c2004
HF 5415.33 U5 Q7 : Just ask a woman : cracking the code of what women want and how they buy.; BJL     
      Just ask a woman : cracking the code of what women want and how they buy. BJL  BOOK c2003
HF 5415.33 U5 S3    
      Born to buy. BJL  BOOK 2005
      The overspent American : upscaling, downshifting, and the new consumer. BJL  BOOK 1998
HF 5415.33 U6 H3 : Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.; BJL     
      Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. BJL  BOOK 2003
HF 5415.33 Y8 P3 : Bought & sold : living and losing the good life in socialist Yugoslavia / Patrick Hyder Patterson.; BJL     
      Bought & sold : living and losing the good life in socialist Yugoslavia / Patrick Hyder Patterson. BJL  BOOK 2011
HF 5415.332 C45 B9 : The material child : growing up in consumer culture / David Buckingham.; BJL     
      The material child : growing up in consumer culture / David Buckingham. BJL  BOOK 2011
HF5415.332.C45 I58 : International journal of advertising and marketing to children [electronic resource].; Online materials     
      International journal of advertising and marketing to children [electronic resource]. Online materials  EJOURNALS 2004
HF 5415.335 H5 : How to measure customer satisfaction / Nigel Hill, John Brierley and Rob MacDougall.; BJL     
      How to measure customer satisfaction / Nigel Hill, John Brierley and Rob MacDougall. BJL  BOOK c2003
HF 5415.335 H6 : Handbook of customer satisfaction and loyalty measurement / Nigel Hill and Jim Alexander.; BJL     
      Handbook of customer satisfaction and loyalty measurement / Nigel Hill and Jim Alexander. BJL  BOOK c2000
HF 5415.335 J6 : Improving customer satisfaction, loyalty, and profit : an integrated measurement and management system / Michael D. Johnson, Anders Gustafsson.; BJL     
      Improving customer satisfaction, loyalty, and profit : an integrated measurement and management syste BJL  BOOK 2000
HF 5415.335 K2 : The customer delight principle : exceeding customers' expectations for bottom-line success / Timothy Keiningham and Terry Vavra.; BJL     
      The customer delight principle : exceeding customers' expectations for bottom-line success / Timothy BJL  BOOK c2001
HF 5415.335 M9 : Measuring customer satisfaction : hot buttons and other measurement issues.; BJL     
      Measuring customer satisfaction : hot buttons and other measurement issues. BJL  BOOK c1999
HF 5415.335 N3 : Customer chemistry : how to keep the customers you want-- and say "good-bye" to the ones you don't / Mary Naylor and Susan Greco.; BJL     
      Customer chemistry : how to keep the customers you want-- and say "good-bye" to the ones you don't / BJL  BOOK c2002
HF5415.34 .P782 : Psychology & marketing (Online); Online materials     
      Psychology & marketing [electronic resource]. Online materials  EJOURNALS  
HF 5415.35 M3 : Marketing : real people, real decisions / Michael R. Solomon ... [et al.].; BJL     
      Marketing : real people, real decisions / Michael R. Solomon ... [et al.]. BJL  BOOK c2009
HF 5415.4 N2 : Marketing education in the U.K.; BJL     
      Marketing education in the U.K. BJL  BOOK 1971
HF5415.5 : Reaching the interactive customer : integrated services for the digital world / Mai-lan Tomsen, Ron Faith.; BJL     
      Reaching the interactive customer : integrated services for the digital world / Mai-lan Tomsen, Ron F BJL  BOOK 2003
HF 5415.5 A1 : The seven myths of customer management : how to be customer-driven without being customer-led / John Abram, Paul Hawkes.; BJL     
      The seven myths of customer management : how to be customer-driven without being customer-led / John BJL  BOOK c2003
HF 5415.5 A5 : Customer relationship management / Kristin Anderson, Carol Kerr.; BJL     
      Customer relationship management / Kristin Anderson, Carol Kerr. BJL  BOOK c2002
HF 5415.5 A6 : Customer relationship management : the bottom line to optimizing your ROI / Jon Anton, Natalie L. Petouhoff.; BJL     
      Customer relationship management : the bottom line to optimizing your ROI / Jon Anton, Natalie L. Pet BJL  BOOK c2002
HF 5415.5 B4    
      Customers as partners : building relationships that last. BJL  BOOK 1994
      Magnetic service : secrets of creating passionately devoted customers / Chip R. Bell and Bilijack R. BJL  BOOK 2003
HF 5415.5 B5 : Discovering the soul of service : the nine drivers of sustainable business success.; BJL     
      Discovering the soul of service : the nine drivers of sustainable business success. BJL  BOOK c1999
HF 5415.5 B6 : Managing high-tech services using a CRM strategy.; BJL     
      Managing high-tech services using a CRM strategy. BJL  BOOK c2003
HF 5415.5 B8 : Total quality service : how organizations use it to create a competitive advantage.; BJL     
      Total quality service : how organizations use it to create a competitive advantage. BJL  BOOK 1993
HF 5415.5 B9    
      Customer relationship management : concepts and technologies / Francis Buttle. BJL  BOOK c2009
      Customer relationship management : concepts and tools. BJL  BOOK 2004
      Higher profits through customer lock-in : a roadmap / Joachim Büschken. BJL  BOOK 2004
      When customers think we don't care : ending actions that self-destruct companies, customer service an BJL  BOOK 2002
HF 5415.5 C2    
      Customer care : strategy for the 90's. BJL  BOOK 1992
      Managing global accounts : nine critical factors for a world-class program / Noel Capon, Dave Potter, BJL  BOOK c2006
HF 5415.5 C5 : Business success through service excellence / Moira Clark, Susan Baker.; BJL     
      Business success through service excellence / Moira Clark, Susan Baker. BJL  BOOK 2004
HF 5415.5 C6    
      Collaborative customer relationship management : taking CRM to the next level / Alexander H. Kracklau BJL  BOOK c2004
      Consulting for real people : a client-centred approach for change agents and leaders / Peter Cockman, BJL  BOOK 1999
      Equality in managing service delivery. BJL  BOOK 1998
      The invisible customer : strategies for successful customer service down the wire. BJL  BOOK 2000
HF5415.5 .C6635 2011 : Customer care excellence : how to create an effective customer focus / Sarah Cook.; BJL     
      Customer care excellence : how to create an effective customer focus / Sarah Cook. BJL  BOOK 2010
HF 5415.5 C7 : Converting customer value : from retention to profit / J.A. Murphy ... [et al.].; BJL     
      Converting customer value : from retention to profit / J.A. Murphy ... [et al.]. BJL  BOOK c2006
HF 5415.5 C8 : The power of relationship marketing : how to keep customers for life.; BJL     
      The power of relationship marketing : how to keep customers for life. BJL  BOOK 1994
HF 5415.5 C9    
      Customer relationship management. BJL  BOOK 2002
      Customer relationship management : a strategic imperative in the world of e-business / editor and con BJL  BOOK c2000
      Customer relationship management & customer service / Annekie Brink, Adele Berndt, editors. BJL  BOOK 2004
      Customer relationship management : perspectives from the marketplace / Simon Knox ... [et al.]. BJL  BOOK 2003
      Customer service : empowerment and entrapment / edited by Andrew Sturdy, Irena Grugulis and Hugh Will BJL  BOOK 2001
HF 5415.5 E2 : Quality of service : making it really work / Bo Edvardsson, Bertil Thomasson, and John Øvretveit.; BJL     
      Quality of service : making it really work / Bo Edvardsson, Bertil Thomasson, and John Øvretveit. BJL  BOOK 1994
HF 5415.5 F2 : Customer management excellence.; BJL     
      Customer management excellence. BJL  BOOK c2003
HF 5415.5 F5 : Implementing CRM : from technology to knowledge / David Jesse Finnegan, Leslie P. Willcocks.; BJL     
      Implementing CRM : from technology to knowledge / David Jesse Finnegan, Leslie P. Willcocks. BJL  BOOK c2007
HF 5415.5 G3 : Keeping customers for life.; BJL     
      Keeping customers for life. BJL  BOOK 1992
HF 5415.5 G5 : Building customer loyalty : how you can help keep customers returning.; BJL     
      Building customer loyalty : how you can help keep customers returning. BJL  BOOK 1994
HF 5415.5 G6 : CRM automation.; BJL     
      CRM automation. BJL  BOOK c2002
HF 5415.5 G7 : CRM at the speed of light : essential customer strategies for the 21st century / Paul Greenberg.; BJL     
      CRM at the speed of light : essential customer strategies for the 21st century / Paul Greenberg. BJL  BOOK 2004
HF 5415.5 G9    
      The brave new service strategy : aligning customer relationships, market strategies, and business str BJL  BOOK c2000
      Competing in a service economy : how to create a competitive advantage through service development an BJL  BOOK c2003
HF 5415.5 H3 : Harvard business review on customer relationship management.; BJL     
      Harvard business review on customer relationship management. BJL  BOOK 2002
HF5415.5 .H474 2015 : What great service leaders know and do : creating breakthroughs in service firms / James L. Heskett, W. Earl Sasser Jr., Leonard A. Schlesinger.; Online materials     
      What great service leaders know and do : creating breakthroughs in service firms / James L. Heskett, Online materials  EBOOKS 2015
HF 5415.5 H6 : Service level agreements : measuring cost and quality in service relationships.; BJL     
      Service level agreements : measuring cost and quality in service relationships. BJL  BOOK 1993
HF 5415.5 H7 : 12 steps to success through services : a complete programme for winning and keeping customers / Barrie Hopson and Mike Scally.; BJL     
      12 steps to success through services : a complete programme for winning and keeping customers / Barri BJL  BOOK 1989
HF5415.5 .K363 : The age of intent : using artificial intelligence to deliver a superior customer experience / P.V. Kannan with Josh Bernoff.; BJL     
      The age of intent : using artificial intelligence to deliver a superior customer experience / P.V. Ka BJL  BOOK 2019
HF 5415.5 K5 : Customer relationship management : getting it right!.; BJL     
      Customer relationship management : getting it right!. BJL  BOOK 2003
HF 5415.5 K9 : Customer relationship management : a databased approach / V. Kumar, Werner J. Reinartz.; BJL     
      Customer relationship management : a databased approach / V. Kumar, Werner J. Reinartz. BJL  BOOK 2006
HF 5415.5 L9 : Customer service : building successful skills for the twenty-first century.; BJL     
      Customer service : building successful skills for the twenty-first century. BJL  BOOK 2005
HF 5415.5 M1 : Creating customer evangelists : how loyal customers become a volunteer sales force / Ben McConnell, Jackie Huba.; BJL     
      Creating customer evangelists : how loyal customers become a volunteer sales force / Ben McConnell, J BJL  BOOK c2003
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