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Mark   Media Year
HF 5821 S5 : Issues in the economics of advertising.; BJL     
      Issues in the economics of advertising. BJL  BOOK 1970
HF 5821 S7 : Advertising principles.; BJL     
      Advertising principles. BJL  BOOK 1927
HF 5821 T1 : Advertising : a new approach.; BJL     
      Advertising : a new approach. BJL  BOOK 1960
HF 5821 T2 : Advertising and competition.; BJL     
      Advertising and competition. BJL  BOOK 1965
HF 5821 T4    
      Advertising. BJL  BOOK 1965
      Voice of civilisation : an enquiry into advertising. BJL  BOOK 1947
HF 5821 T5 : Three faces of advertising / edited by M. Barnes.; BJL     
      Three faces of advertising / edited by M. Barnes. BJL  BOOK 1975
HF 5821 T7 : Advertising and the public.; BJL     
      Advertising and the public. BJL  BOOK 1970
HF 5821 U5 / p : Advertising.; BJL     
      Advertising. BJL  BOOK  
HF 5821 W4 : Promotional culture : advertising, ideology and symbolic expression.; BJL     
      Promotional culture : advertising, ideology and symbolic expression. BJL  BOOK 1991
HF 5821 W7    
      Decoding advertisements : ideology and meaning in advertising. BJL  BOOK 1978
      The fundamentals of advertising / John Wilmshurst and Adrian Mackay. BJL  BOOK 1999
HF 5821 Y4 : Advertising / Tony Yeshin.; BJL     
      Advertising / Tony Yeshin. BJL  BOOK 2006
HF 5822 A3 : Psychologie de la vente et de la publicite.; BJL     
      Psychologie de la vente et de la publicite. BJL  BOOK 1977
HF 5822 B7 : Shopping with Freud.; BJL     
      Shopping with Freud. BJL  BOOK 1993
HF 5822 D6 : Diversity in advertising : broadening the scope of research directions / edited by Jerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt.; BJL     
      Diversity in advertising : broadening the scope of research directions / edited by Jerome D. Williams BJL  BOOK 2004
HF 5822 F3 : The psychology of advertising / Bob M. Fennis and Wolfgang Stroebe.; BJL     
      The psychology of advertising / Bob M. Fennis and Wolfgang Stroebe. BJL  BOOK 2010
HF5822 .F47 2014 : The advertising effect : how to change behaviour / Adam Ferrier with Jennifer Fleming.; BJL     
      The advertising effect : how to change behaviour / Adam Ferrier with Jennifer Fleming. BJL  BOOK 2014
HF 5822 G6 : Nike culture : the sign of the swoosh / Robert Goldman and Stephen Papson.; BJL     
      Nike culture : the sign of the swoosh / Robert Goldman and Stephen Papson. BJL  BOOK 1998
HF 5822 H4    
      The hidden power of advertising : how low involvement processing influences the way we choose brands. BJL  BOOK 2001
      Seducing the subconscious : the psychology of emotional influence in advertising / Robert Heath. BJL  BOOK 2012
HF 5822 J5 : The codes of advertising : fetishism and the political economy of meaning in the consumer society.; BJL     
      The codes of advertising : fetishism and the political economy of meaning in the consumer society. BJL  BOOK 1990
HF 5822 L9 : Measuring advertising effectiveness.; BJL     
      Measuring advertising effectiveness. BJL  BOOK 1963
HF 5822 M3 : Motivation in advertising : motives that make people buy.; BJL     
      Motivation in advertising : motives that make people buy. BJL  BOOK 1957
HF 5822 M4 : The mechanical bride : folklore of industrial man.; BJL     
      The mechanical bride : folklore of industrial man. BJL  BOOK 1967
HF 5822 M5 : Visual persuasion : the role of images in advertising.; BJL     
      Visual persuasion : the role of images in advertising. BJL  BOOK 1997
HF 5822 O8 : Persuasion in advertising / by John O'Shaughnessy & Nicholas Jackson O'Shaughnessy.; BJL     
      Persuasion in advertising / by John O'Shaughnessy & Nicholas Jackson O'Shaughnessy. BJL  BOOK 2004
HF 5822 S6 : Motivation research in advertising and marketing.; BJL     
      Motivation research in advertising and marketing. BJL  BOOK 1954
HF 5822 T4 : The visible persuaders.; BJL     
      The visible persuaders. BJL  BOOK 1967
HF5823 : The fundamentals of creative advertising / Ken Burtenshaw, Nik Mahon and Caroline Barfoot.; BJL     
      The fundamentals of creative advertising / Ken Burtenshaw, Nik Mahon and Caroline Barfoot. BJL  BOOK c2006
HF 5823 A1 : Advertising management / D.A. Aaker, J.G. Myers.; BJL     
      Advertising management / D.A. Aaker, J.G. Myers. BJL  BOOK 1987
HF 5823 A2    
      Advertising cultures / edited by Timothy deWaal Malefyt and Brian Moeran. BJL  BOOK 2003
      Advertising worldwide : advertising conditions in selected countries / Ingomar Kloss (editor) ; with BJL  BOOK c2001
HF 5823 A4    
      Advertising creative : strategy, copy + design / Tom Altstiel, Jean Grow. BJL  BOOK c2010
      Advertising creative : strategy, copy, design / Tom Altstiel, Jean Grow. BJL  BOOK 2017
HF5823 .A76 2010 : Persuasive advertising : evidence-based principles / J. Scott Armstrong ; with collaborations from Gerry Lukeman and Sandeep Patnaik.; BJL     
      Persuasive advertising : evidence-based principles / J. Scott Armstrong ; with collaborations from Ge BJL  BOOK 2010
HF5823 .A799 2010eb : Persuasive advertising : evidence-based principles / by Scott Armstrong.; Online materials     
      Persuasive advertising : evidence-based principles / by Scott Armstrong. Online materials  EBOOKS c2010
HF 5823 B2 : Readings in advertising and promotion strategy.; BJL     
      Readings in advertising and promotion strategy. BJL  BOOK 1968
HF 5823 B4    
      Ads, fads, and consumer culture : advertising's impact on American character and society / Arthur Asa BJL  BOOK 2000
      Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Mi BJL  BOOK 2004
      Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Mi BJL  BOOK 2018
HF 5823 B8 : The advertising handbook.; BJL     
      The advertising handbook. BJL  BOOK 2002
HF5823 .C583 2017 : Commercial communication in the digital age : information or disinformation? / edited by Gabriele Siegert, M. Bjørn von Rimscha, Stephanie Grubenmann.; Online materials     
      Commercial communication in the digital age : information or disinformation? / edited by Gabriele Sie Online materials  EBOOKS 2017
HF 5823 D2 : Persuasive signs : the semiotics of advertising / by Ron Beasley, Marcel Danesi.; BJL     
      Persuasive signs : the semiotics of advertising / by Ron Beasley, Marcel Danesi. BJL  BOOK 2002
HF 5823 E1 : The effect of advertising and display : assessing the evidence / Robert East.; BJL     
      The effect of advertising and display : assessing the evidence / Robert East. BJL  BOOK c2003
HF 5823 E9 : Excellence in advertising : the IPA guide to best practice / edited by Leslie Butterfield.; BJL     
      Excellence in advertising : the IPA guide to best practice / edited by Leslie Butterfield. BJL  BOOK 1999
HF 5823 H1    
      Advertising & promotion. BJL  BOOK 2015
      Advertising and promotion : an integrated marketing communications approach / Chris Hackley. BJL  BOOK 2010
      Advertising and promotion : communicating brands. BJL  BOOK 2005
HF 5823 H3 : A handbook of advertising techniques.; BJL     
      A handbook of advertising techniques. BJL  BOOK 1987
HF 5823 H8    
      How advertising works : the role of research / edited by John Philip Jones. BJL  BOOK 1998
      How to plan advertising / edited by Alan Cooper. BJL  BOOK 1997
HF 5823 I6 : International advertising : realities and myths / edited by John Philip Jones.; BJL     
      International advertising : realities and myths / edited by John Philip Jones. BJL  BOOK 2000
HF 5823 J4 : Advertising.; BJL     
      Advertising. BJL  BOOK 2000
HF 5823 J7 : Fables, fashions, and facts about advertising : a study of 28 enduring myths / John Philip Jones.; BJL     
      Fables, fashions, and facts about advertising : a study of 28 enduring myths / John Philip Jones. BJL  BOOK c2004
HF 5823 K6    
      Kleppner's advertising procedure / J. Thomas Russell, W. Ronald Lane. BJL  BOOK 2002
      Kleppner's advertising procedure. BJL  BOOK 2010
HF 5823 L2    
      Advertising administration : principles and practice. BJL  BOOK 1931
      Advertising by design : generating and designing creative ideas across media / Robin Landa. BJL  BOOK 2010
HF 5823 M7 : Advertising worldwide : concepts, theories and practice of international, multinational and global advertising.; BJL     
      Advertising worldwide : concepts, theories and practice of international, multinational and global ad BJL  BOOK 1994
HF 5823 M9 : Ad worlds : brands, media, audiences.; BJL     
      Ad worlds : brands, media, audiences. BJL  BOOK 1999
HF 5823 O3    
      Ogilvy on advertising / David Ogilvy. BJL  BOOK 1995
      Ogilvy on advertising / David Ogilvy. BJL  BOOK 2007
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