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Title Advertising and the World Wide Web / edited by David W. Schumann, Esther Thorson.
Publication Info Mahwah, N.J. : Lawrence Erlbaum, 1999.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 6146 I58 A2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 6146 I58 A2  8 WEEK LOAN  AVAILABLE

Descript 317p.
Note "Edited versions of papers presented at the 1996 Advertising and Consumer Psychology Conference ... Bloomfield Hills, Michigan"--Introd.
ISBN 0805831487
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Subject Internet advertising.
Alt author Schumann, David W.
Thorson, Esther.
Alt Author Conference on Advertising and Consumer Psychology (15th : 1996 : Bloomfield Hills, Michigan)
Descript 317p.
Note "Edited versions of papers presented at the 1996 Advertising and Consumer Psychology Conference ... Bloomfield Hills, Michigan"--Introd.
ISBN 0805831487
Subject Internet advertising.
Alt author Schumann, David W.
Thorson, Esther.
Alt Author Conference on Advertising and Consumer Psychology (15th : 1996 : Bloomfield Hills, Michigan)
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 6146 I58 A2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 6146 I58 A2  8 WEEK LOAN  AVAILABLE

Subject Internet advertising.
Descript 317p.
Note "Edited versions of papers presented at the 1996 Advertising and Consumer Psychology Conference ... Bloomfield Hills, Michigan"--Introd.
Alt author Schumann, David W.
Thorson, Esther.
Alt Author Conference on Advertising and Consumer Psychology (15th : 1996 : Bloomfield Hills, Michigan)
ISBN 0805831487

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