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BJL CLASSMARK
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Record:
Author
De Chernatony, Leslie.
Title
Categorising brands : evolutionary processes underpinned by two key dimensions.
Publication Info
London : City University Business School, 1992.
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BJL 5th Floor
q HF 5001 C58 W9[134]
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Descript
25p.
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Author
De Chernatony, Leslie.
Series
City University Business School. Working papers series ; no.134
Subject
Business.
Descript
25p.
Author
De Chernatony, Leslie.
Series
City University Business School. Working papers series ; no.134
Subject
Business.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
q HF 5001 C58 W9[134]
8 WEEK LOAN
AVAILABLE
Subject
Business.
Descript
25p.
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