HF 5415.2 I59
Guide to current research/ Institute of Grocery Distribution.
BJL
PERIODICAL
Research index/ Institute of Food Distribution.
BJL
PERIODICAL
Research index/ Institute of Grocery Distribution.
BJL
PERIODICAL
HF 5415.2 K2
Qualitative research as emergent inquiry : reframing qualitative practice in terms of complex respons
BJL
BOOK
2011
Qualitative research : good decision making through understanding people, cultures and markets / Shei
BJL
BOOK
c2009
HF5415.2 .K24 2006 : Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden.; BJL
Guerrilla marketing research : marketing research techniques that can help any business make more mon
BJL
BOOK
2006
HF 5415.2 K3 : Marketing research : measurement, method and application.; BJL
Marketing research : measurement, method and application.
BJL
BOOK
1999
HF 5415.2 K9 : International marketing research.; BJL
International marketing research.
BJL
BOOK
2000
HF 5415.2 L2 : Models measurement and marketing / ed.P.Langhoff...and others.; BJL
Models measurement and marketing / ed.P.Langhoff...and others.
BJL
BOOK
1964
HF 5415.2 L5 : The human equation in marketing research.; BJL
The human equation in marketing research.
BJL
BOOK
1967
HF 5415.2 M1
Contemporary marketing research / Carl McDaniel, Roger Gates.
BJL
BOOK
1999
The market research toolbox : a concise guide for beginners.
BJL
BOOK
1996
Marketing research essentials / Carl McDaniel, Roger Gates.
BJL
BOOK
c2004
Marketing research essentials / Carl McDaniel, Jr., Roger Gates.
BJL
BOOK
c2013
The practice of market and social research : an introduction / Yvonne McGivern.
BJL
BOOK
2002
HF 5415.2 M2
Basic marketing research : integration of social media / Naresh K. Malhotra.
BJL
BOOK
c2012
Essentials of marketing research / Naresh K. Malhotra, David F. Birks, Peter A. Wills.
BJL
BOOK
2013
Marketing research : an applied approach / Naresh Malhotra, David Birks.
BJL
BOOK
2000
Marketing research : an applied approach / Naresh K. Malhotra, David F. Birks.
BJL
BOOK
c2003
2 additional entries
HF 5415.2 M3
Marketing and consumer research in the public interest / Ronald Paul Hill, editor.
BJL
BOOK
c1996
Marketing research / Eric Shiu ... [et al.].
BJL
BOOK
c2009
HF5415.2 .M35543 : Marketing metrics; BJL
Key marketing metrics : the 50+ metrics every manager needs to know / Paul W. Farris, Neil T. Bendle,
BJL
BOOK
2017
HF5415.2 .M35543 2017 : Marketing metrics; Online materials
Key marketing metrics : the 50+ metrics every manager needs to know / Paul W. Farris, Neil T. Bendle,
Online materials
EBOOKS
2017
HF 5415.2 M4 : Statistics for marketing and consumer research / Mario Mazzocchi.; BJL
Statistics for marketing and consumer research / Mario Mazzocchi.
BJL
BOOK
2008
HF 5415.2 M9 : Applied marketing research / Luiz Moutinho, Martin Evans.; BJL
Applied marketing research / Luiz Moutinho, Martin Evans.
BJL
BOOK
1992
HF 5415.2 N6
Nielsen marketing services.
BJL
BOOK
1969
Publications on Nielsen marketing services.
BJL
BOOK
1969
HF 5415.2 P2 : Marketing research / A. Parasuraman, Dhruv Grewal, R. Krishnan.; BJL
Marketing research / A. Parasuraman, Dhruv Grewal, R. Krishnan.
BJL
BOOK
2003
HF 5415.2 P8 : The handbook of online and social media research : tools and techniques for market researchers / Ray Poynter.; BJL
The handbook of online and social media research : tools and techniques for market researchers / Ray
BJL
BOOK
2010
HF 5415.2 P9
Essentials of marketing research.
BJL
BOOK
1999
Essentials of marketing research.
BJL
BOOK
2003
Principles of marketing research / edited by Richard P. Bagozzi.
BJL
BOOK
1994
HF 5415.2 Q1
Qualitative marketing research / David Carson ... [el al.].
BJL
BOOK
2001
Quantitative methods in marketing / Graham Hooley and Michael Hussey, [editors].
BJL
BOOK
1999
HF 5415.2 R6 : Market research in action / Michael Roe.; BJL
Market research in action / Michael Roe.
BJL
BOOK
2004
HF 5415.2 R8 : Bayesian statistics and marketing / Peter E. Rossi, Greg Allenby, Rob McCulloch.; BJL
Bayesian statistics and marketing / Peter E. Rossi, Greg Allenby, Rob McCulloch.
BJL
BOOK
c2005
HF 5415.2 S3 : Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen.; BJL
Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen.
BJL
BOOK
2006
HF 5415.2 S5
Marketing research : an aid to decision making.
BJL
BOOK
1999
Marketing research : an aid to decision making.
BJL
BOOK
c2002
HF 5415.2 S6
The art & science of interpreting market research evidence / D. V. L. Smith and J. H. Fletcher.
BJL
BOOK
c2004
Inside information : making sense of marketing data / D.V.L. Smith & J.H. Fletcher.
BJL
BOOK
2001
HF 5415.2 T9 : Marketing research / by D.S. Tull and D.I. Hawkins.; BJL
Marketing research / by D.S. Tull and D.I. Hawkins.
BJL
BOOK
1980
HF 5415.2 W3 : Understanding and designing market research / John R. Webb.; BJL
Understanding and designing market research / John R. Webb.
BJL
BOOK
2002
HF 5415.2 W7 : Marketing research : an integrated approach.; BJL
Marketing research : an integrated approach.
BJL
BOOK
2003
HF 5415.2 Z6
Essentials of marketing research.
BJL
BOOK
c2003
Exploring marketing research.
BJL
BOOK
c2003
HF5415.3 : The journal of consumer research [electronic resource].; Online materials
The journal of consumer research [electronic resource].
Online materials
EJOURNALS
1974
HF 5415.3 A4 : The young in France.; BJL
The young in France.
BJL
BOOK
1965
HF 5415.3 A5 : Computer simulation of competitive market response.; BJL
Computer simulation of competitive market response.
BJL
BOOK
1967
HF 5415.3 B3 / q : Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer.; BJL
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / Wil
BJL
BOOK
c1999
HF 5415.3 B7
Questionnaire design : how to plan, structure and write survey material for effective market research
BJL
BOOK
2004
Questionnaire design : how to plan, structure and write survey material for effective market research
BJL
BOOK
2008
HF 5415.3 B8 : Marketing scales handbook : a compilation of multi-item measures for consumer behavior & advertising. Vol.4 / Gordon C. Bruner II, Paul J. Hensel, Karen E. James.; BJL
Marketing scales handbook : a compilation of multi-item measures for consumer behavior & advertising.
BJL
BOOK
c2005
HF 5415.3 C4 : Modular decision analysis : an introduction.; BJL
Modular decision analysis : an introduction.
BJL
BOOK
1975
HF 5415.3 C8 : Gender issues and consumer behavior / Janeen Arnold Costa, editor.; BJL
Gender issues and consumer behavior / Janeen Arnold Costa, editor.
BJL
BOOK
1994
HF 5415.3 D5 : Handbook of consumer motivations : the psychology of the world of objects.; BJL
Handbook of consumer motivations : the psychology of the world of objects.
BJL
BOOK
1964
HF 5415.3 G9 : Children as consumers : a psychological analysis of the young people's market / Barrie Gunter and Adrian Furnham.; BJL
Children as consumers : a psychological analysis of the young people's market / Barrie Gunter and Adr
BJL
BOOK
1998
HF 5415.3 H2
Handbook for the teaching of economic and consumer psychology / edited by Paul Webley, Catherine M. W
BJL
BOOK
1999
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / [ed
BJL
BOOK
c2011
HF 5415.3 H6 : Postmodern consumer research : the study of consumption as text / Elizabeth C. Hirschman, Morris B. Holbrook.; BJL
Postmodern consumer research : the study of consumption as text / Elizabeth C. Hirschman, Morris B. H
BJL
BOOK
1992
HF 5415.3 H7 : Consumer research : introspective essays on the study of consumption.; BJL
Consumer research : introspective essays on the study of consumption.
BJL
BOOK
1995
HF 5415.3 I7 : New commodities and consumer behaviour.; BJL
New commodities and consumer behaviour.
BJL
BOOK
1972
HF 5415.3 J9 : Anticipations and purchases : an analysis of consumer behavior.; BJL
Anticipations and purchases : an analysis of consumer behavior.
BJL
BOOK
1964
HF 5415.3 M4 : Conspicuous consumption : a study of exceptional consumer behaviour.; BJL
Conspicuous consumption : a study of exceptional consumer behaviour.
BJL
BOOK
1981
HF 5415.3 P4 : Consumer behavior and marketing strategy : J. Paul Peter, Jerry C. Olson.; BJL
Consumer behavior and marketing strategy : J. Paul Peter, Jerry C. Olson.
BJL
BOOK
c2005
HF 5415.3 S4 : The joyless economy : an inquiry into human satisfation and consumer dissatisfaction.; BJL
The joyless economy : an inquiry into human satisfation and consumer dissatisfaction.
BJL
BOOK
1976
HF 5415.3 W4 : Building brands & believers : how to connect with consumers using archetypes.; BJL
Building brands & believers : how to connect with consumers using archetypes.
BJL
BOOK
2002
HF 5415.3 Y3 : Consumer behaviour in China : customer satisfaction and cultural values.; BJL
Consumer behaviour in China : customer satisfaction and cultural values.
BJL
BOOK
1994
HF5415.32
Cheap : the real cost of the global trend for bargains, discounts & customer choice / David Bosshart.
BJL
BOOK
2006
Consumer kids : how big business is grooming our children for profit / Ed Mayo and Agnes Nairn.
BJL
BOOK
c2009
Consumer psychology : a study guide to qualitative research methods.
Online materials
EBOOKS
2016
Consuming kids : protecting our children from the onslaught of marketing and advertising / Susan Linn
BJL
BOOK
c2005
HF 5415.32 A1 : What kids buy and why : the psychology of marketing to kids / Dan S. Acuff, with Robert H. Reiher.; BJL
What kids buy and why : the psychology of marketing to kids / Dan S. Acuff, with Robert H. Reiher.
BJL
BOOK
c1997
