LEADER 00000nam 22002658a 4500
001 99015346877
003 UkLCURL
008 090727s2009 enk 000|0 eng|d
020 9780749457020|q(hbk.)
020 0749457023|q(hbk.)
035 (Uk)015346877
040 StDuBDS|beng|cStDuBDS
049 |jCU|k99015346877|lb|m-
082 04 659.157|222
245 00 Shopper marketing :|bhow to influence consumer decision-
making at the point of purchase /|cedited by Markus
Stahlberg and Ville Maila.
260 London :|bKogan Page,|c2009.
300 244p.
650 0 Advertising, Point-of-sale.
650 0 Consumers|xDecision making.
700 1 Stahlberg, Markus.
700 1 Maila, Ville.
