LEADER 00000nam 2200253 4500
001 DAW02190760
003 Uk
005 20070126121156.0
008 031117r20041997enk f 001 0 eng
020 0714843865
020 9780714843865
040 StDuBDS|cStDuBDS|dUk
100 1 Bernstein, David,|eauthor.
245 10 Advertising outdoors :|bwatch this space! /|cDavid
Bernstein.
246 30 Watch this space!
260 London :|bPhaidon,|c2004.
300 240 p. :|bill. (chiefly col.), facsims. (chiefly col.) ;
|c29 cm.
500 Originally published: 1997.
505 0 Art and advertising -- Advertising develops -- Poster
rules -- The creative challenge -- The strengths of
outdoor -- Images and words -- Brand and consumer --
Beyond the billboard -- The future.
650 0 Advertising, Outdoor|vPictorial works.
650 0 Advertising, Outdoor|xHistory|vPictorial works.
650 0 Posters|xHistory|vPictorial works.
650 0 Posters|vPictorial works.
994 HF5843 .B
|