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Author Schwab, Victor O.
Title How to write a good advertisement : a short course in copywriting.
Publication Info California : Melvin Powers, Wilshire Book Company, 1962.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  659.1 SCH  4 WEEK LOAN  AVAILABLE

Descript 227p.
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Author Schwab, Victor O.
Subject Advertising copy.
Advertising -- Psychological aspects.
Advertising -- Planning.
Advertising campaigns.
Descript 227p.
Author Schwab, Victor O.
Subject Advertising copy.
Advertising -- Psychological aspects.
Advertising -- Planning.
Advertising campaigns.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  659.1 SCH  4 WEEK LOAN  AVAILABLE

Subject Advertising copy.
Advertising -- Psychological aspects.
Advertising -- Planning.
Advertising campaigns.
Descript 227p.

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