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049 |jCU|k0713750764|ll
050 4 HF 5718 G8
082 00 658.4/5|221
100 1 Gronstedt, Anders.
245 14 The customer century :|blessons from world-class companies
in integrated marketing and communications /|cAnders
Gronstedt.
260 New York ;|aLondon :|bRoutledge,|c2000.
300 238p.
650 0 Business communication|vCase studies.
650 0 Communication in management|vCase studies.
650 0 Marketing|vCase studies.
650 0 Consumer satisfaction|vCase studies.
