Library

SUBJECTS (1-20 of 20)

Consumers Preferences

Mark

Cheap : the real cost of the global trend for bargains, discounts & customer choice
Bosshart, David.
London : Kogan Page, 2006.

2006
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Reading Room Mezzanine	339.47 BOS	4 WEEK LOAN	AVAILABLE
BJL Reading Room Mezzanine	339.47 BOS	4 WEEK LOAN	AVAILABLE

Mark

Consumer behavior : in fashion
Solomon, Michael R.
Upper Saddle River, N.J. : Prentice Hall, c2004.

c2004
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HD 9940 A2 S6	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HD 9940 A2 S6	8 WEEK LOAN	AVAILABLE

Mark

Customer behavior : a managerial perspective
Sheth, Jagdish N.
Mason, Ohio : Thomson/South-Western, c2004.

c2004
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Reading Room 1st floor HDC	HF 5415.32 S5	4 WEEK LOAN	AVAILABLE
BJL Reading Room 1st floor HDC	HF 5415.32 S5	4 WEEK LOAN	AVAILABLE

Mark

Customer behavior : consumer behavior and beyond
Sheth, Jagdish N.
Fort Worth, TX : Dryden Press, 1999.

1999
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5415.32 S5	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5415.32 S5	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5415.32 S5	8 WEEK LOAN	AVAILABLE

Click to view copies/volumes at all libraries

Mark

The economics of quality, grades, and brands.
Bowbrick, Peter.
London : Routledge, 1992.

1992
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5415.157 B7	8 WEEK LOAN	AVAILABLE

6 Mark		Food chains : from farmyard to shopping cart Philadelphia : University of Pennsylvania Press, c2009. Access this resource online	c2009 EBOOKS

Mark

Food chains : from farmyard to shopping cart

Philadelphia : University of Pennsylvania Press, [2010]

2010
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Reading Room 1st floor HDC	HD9000.5 .F5938 2010	4 WEEK LOAN	AVAILABLE

Mark

Know your customer : new approaches to understanding customer value and satisfaction
Woodruff, Robert B.
Malden, Mass. : Blackwell Business, 1996.

1996
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Reading Room 1st floor HDC	HF 5415.32 W8	4 WEEK LOAN	AVAILABLE

Mark

The lean startup : how constant innovation creates radically successful businesses
Ries, Eric, 1978-
London : Portfolio Penguin, c2011.

c2011
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HD 62.5 R5	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HD 62.5 R5	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HD 62.5 R5	8 WEEK LOAN	AVAILABLE

10 Mark		Looking behind the label : global industries and the conscientious consumer Bartley, Tim. Bloomington, Indiana : Indiana University Press, [2015] Access this resource online	2015 EBOOKS

Mark

Managing customer relationships : a strategic framework
Peppers, Don.
Hoboken, New Jersey : John Wiley & Sons, c2004.

c2004
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5415.5 P4	8 WEEK LOAN	AVAILABLE

Mark

Managing your customers as investments : the strategic value of customers in the long run
Gupta, Sunil, 1958-
Upper Saddle River, N.J. : Wharton School Publishing/Pearson Education, 2005.

2005
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HC 79 C6 G9	8 WEEK LOAN	AVAILABLE

13 Mark		The new industrial revolution : consumers, globalization and the end of mass production Marsh, Peter, 1952- New Haven : Yale University Press, [2012] Access this resource online	2012 EBOOKS

Mark

The one to one future : building business relationships one customer at a time
Peppers, Don.
London : Piatkus, 1994.

1994
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5415.127 P4	8 WEEK LOAN	AVAILABLE

Mark

The theory of choice : a critical guide

Oxford ; Malden, Mass. : Blackwell, c1992.

c1992
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HB 846.8 T3	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HB 846.8 T3	8 WEEK LOAN	AVAILABLE

16 Mark		Understanding consumer choice Foxall, G. R. Basingstoke : Palgrave Macmillan, 2005. Access this resource online	2005 EBOOKS

Mark

Understanding consumer choice
Foxall, G. R.
Basingstoke, Hampshire : Palgrave Macmillan, 2005.

2005
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF5415.32 .F688 2005	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF5415.32 .F688 2005	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF5415.32 .F688 2005	8 WEEK LOAN	AVAILABLE

Consumers Preferences Europe

Mark

New economy - new competition : the rise of the consumer?
Asch, David, 1948-
Basingstoke : Palgrave, 2001.

2001
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5415.33 U5 A8	8 WEEK LOAN	AVAILABLE

Consumers Preferences Mathematical Models

19 Mark		Discrete choice theory of product differentiation Anderson, Simon P. Cambridge, Mass. MIT Press, c1992. Access this resource online	c1992 EBOOKS

Consumers Preferences Philosophy

Mark

From Hegel to Madonna : towards a general economy of 'commodity fetishism'.
Miklitsch, Robert, 1953-
Albany, N.Y. : State University of New York Press, 1998.

1998
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 4th Floor	CB 430 M6	8 WEEK LOAN	AVAILABLE