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SUBJECTS (1-2 of 2)
Database Marketing
1
Mark
  The customer loyalty solution : what works (and what doesn't) in customer loyalty programs.
Hughes, Arthur Middleton.
New York : McGraw-Hill, 2003.   		2003
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.126 H8  8 WEEK LOAN  AVAILABLE
2
Mark
  Customer relationship management : a databased approach
Kumar, V., 1957-
Hoboken, N.J. : Wiley, 2006.   		2006
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.5 K9  8 WEEK LOAN  AVAILABLE
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