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Record:
Author
Kotler, Philip, author.
Title
Marketing management by Philip Kotler / Philip Kotler, Kevin Lane Keller.
Publisher
Harlow, England : Pearson Education Limited, 2016.
Copyright date
©2016
Edition
Global edition.
Location/Availability
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Descript
1 online resource (158 pages) : illustrations (some color)
Content
text
Media
computer
Carrier
online resource
Edition
Global edition.
Note
3 concurrent users. UkHlHU
ISBN
9781292092713 (e-book)
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Author
Kotler, Philip, author.
Subject
Marketing -- Europe -- Management.
Marketing -- Management.
Alt author
Keller, Kevin Lane, 1956- author.
Descript
1 online resource (158 pages) : illustrations (some color)
Content
text
Media
computer
Carrier
online resource
Edition
Global edition.
Note
3 concurrent users. UkHlHU
ISBN
9781292092713 (e-book)
Author
Kotler, Philip, author.
Subject
Marketing -- Europe -- Management.
Marketing -- Management.
Alt author
Keller, Kevin Lane, 1956- author.
Subject
Marketing -- Europe -- Management.
Marketing -- Management.
Descript
1 online resource (158 pages) : illustrations (some color)
Content
text
Media
computer
Carrier
online resource
Note
3 concurrent users. UkHlHU
Alt author
Keller, Kevin Lane, 1956- author.
ISBN
9781292092713 (e-book)
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