Library

LEADER 00000pam  2200385 i 4500 
001    9781398602021 
003    StDuBDS 
005    20220419154122.0 
008    210830s2022    enka     b    001 0 eng d 
020    9781398602007 
020    1398602000 
040    StDuBDS|beng|cStDuBDS|erda|dUK-RwCLS 
050    HF5415|b.K52 
082 04 658.80028563|223 
100 1  King, Katie,|d1967-|eauthor. 
245 10 AI strategy for sales and marketing :|bconnecting 
       marketing, sales and customer experience /|cKatie King. 
246 3  Artificial intelligence strategy for sales and marketing 
264  1 London, United Kingdom :|bKoganPage,|c2022. 
300    xi, 274 pages :|billustrations ;|c24 cm 
336    text|2rdacontent 
337    unmediated|2rdamedia 
338    volume|2rdacarrier 
650  0 Artificial intelligence|xMarketing applications. 
650  0 Marketing|xTechnological innovations. 
650  0 Selling|xTechnological innovations. 
650  0 Artificial intelligence. 
650  0 Sales management|xData processing. 
650  0 Customer relations.