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BJL CLASSMARK
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Record:
Author
Kotler, Philip.
Title
B2B brand management / Philip Kotler, Waldemar Pfoertsch.
Publication Info
Berlin : Springer, 2006.
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LOCATION
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LOAN TYPE
STATUS
BJL 5th Floor
HD 69 B7 K8
8 WEEK LOAN
AVAILABLE
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Descript
357p.
ISBN
3540253602
9783540253600
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Author
Kotler, Philip.
Subject
Brand name products -- Management.
Product management.
Relationship marketing.
Alt author
Pfoertsch, Waldemar.
Descript
357p.
ISBN
3540253602
9783540253600
Author
Kotler, Philip.
Subject
Brand name products -- Management.
Product management.
Relationship marketing.
Alt author
Pfoertsch, Waldemar.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HD 69 B7 K8
8 WEEK LOAN
AVAILABLE
Subject
Brand name products -- Management.
Product management.
Relationship marketing.
Descript
357p.
Alt author
Pfoertsch, Waldemar.
ISBN
3540253602
9783540253600
Persistent link to this item
Click link and copy URL from browser navigation toolbar
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