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BJL CLASSMARK
KDL CLASSMARK
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BJL, Hull
KDL, Scarborough
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SUBJECTS (1-2 of 2)
Service Industries Marketing Management
1
Mark
Services marketing management : a strategic approach.
Kasper, Hans.
Chichester : John Wiley & Sons, c2006.
c2006
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BJL 5th Floor
HD 9980.5 K1
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HD 9980.5 K1
8 WEEK LOAN
AVAILABLE
2
Mark
Services marketing managing the service value chain
Bruhn, Manfred.
Harlow : Financial Times Prentice Hall, 2006.
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2006
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