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BJL CLASSMARK
KDL CLASSMARK
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Record:
Author
Graakjaer, Nicolai.
Title
Analyzing music in advertising : television commercials and consumer choice
Publication Info
Hoboken : Taylor and Francis, 2014.
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Descript
1 online resource (183 p.)
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Description based upon print version of record.
325 annual accesses. UkHlHU
ISBN
9781317671909
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Author
Graakjaer, Nicolai.
Series
Routledge Interpretive Marketing Research
Routledge Interpretive Marketing Research
Subject
Music in advertising.
Television advertising.
Television and music.
Descript
1 online resource (183 p.)
Note
Description based upon print version of record.
325 annual accesses. UkHlHU
ISBN
9781317671909
Author
Graakjaer, Nicolai.
Series
Routledge Interpretive Marketing Research
Routledge Interpretive Marketing Research
Subject
Music in advertising.
Television advertising.
Television and music.
Subject
Music in advertising.
Television advertising.
Television and music.
Descript
1 online resource (183 p.)
Note
Description based upon print version of record.
325 annual accesses. UkHlHU
ISBN
9781317671909
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