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Title The new working class : how to win hearts, minds and votes / Claire Ainsley.
Publication Info BRISTOL : POLICY Press, 2019.


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Descript 1 online resource
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Contents Intro; THE NEW WORKING CLASS; Contents; List of figures; Acknowledgements; 1. Winning the new working class vote; 2. Who are the new working class?; 'Hard working families' and the 'just about managing'; Political decline of the working class; Re-making British society; Understanding the 'new' working class; The first rule of the new working class; 3. Do policies matter?; How policies are communicated; Values of the new working class; Triggering 'moral foundations'; Social identities of the new working class; 4. Families, education and health; Families and children; Education.
Health and social careSpeaking to the values of the new working class; 5. The economy, work and welfare; The economy; Work; Welfare; An economy that works for the new working class; 6. Homes, immigration and crime; Homes; Immigration and integration; Crime; Avoiding negative consequences; 7. Democracy; Democracy for the 21st century; 8. How to win hearts, minds and votes; Family; Fairness; Hard work; Decency; Appendix; Class and income; A technical notes on sources; Qualitative quotes; Notes; Figure sources; Index.
Note Unlimited number of concurrent users. UkHlHU
ISBN 1447344197 (electronic bk.)
9781447344193 (electronic bk.)
1447344189
9781447344186
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Subject Working class -- Great Britain.
Working class -- Political activity -- Great Britain.
Descript 1 online resource
Content text txt
Media computer c
Carrier online resource cr
Contents Intro; THE NEW WORKING CLASS; Contents; List of figures; Acknowledgements; 1. Winning the new working class vote; 2. Who are the new working class?; 'Hard working families' and the 'just about managing'; Political decline of the working class; Re-making British society; Understanding the 'new' working class; The first rule of the new working class; 3. Do policies matter?; How policies are communicated; Values of the new working class; Triggering 'moral foundations'; Social identities of the new working class; 4. Families, education and health; Families and children; Education.
Health and social careSpeaking to the values of the new working class; 5. The economy, work and welfare; The economy; Work; Welfare; An economy that works for the new working class; 6. Homes, immigration and crime; Homes; Immigration and integration; Crime; Avoiding negative consequences; 7. Democracy; Democracy for the 21st century; 8. How to win hearts, minds and votes; Family; Fairness; Hard work; Decency; Appendix; Class and income; A technical notes on sources; Qualitative quotes; Notes; Figure sources; Index.
Note Unlimited number of concurrent users. UkHlHU
ISBN 1447344197 (electronic bk.)
9781447344193 (electronic bk.)
1447344189
9781447344186
Subject Working class -- Great Britain.
Working class -- Political activity -- Great Britain.

Subject Working class -- Great Britain.
Working class -- Political activity -- Great Britain.
Descript 1 online resource
Content text txt
Media computer c
Carrier online resource cr
Contents Intro; THE NEW WORKING CLASS; Contents; List of figures; Acknowledgements; 1. Winning the new working class vote; 2. Who are the new working class?; 'Hard working families' and the 'just about managing'; Political decline of the working class; Re-making British society; Understanding the 'new' working class; The first rule of the new working class; 3. Do policies matter?; How policies are communicated; Values of the new working class; Triggering 'moral foundations'; Social identities of the new working class; 4. Families, education and health; Families and children; Education.
Health and social careSpeaking to the values of the new working class; 5. The economy, work and welfare; The economy; Work; Welfare; An economy that works for the new working class; 6. Homes, immigration and crime; Homes; Immigration and integration; Crime; Avoiding negative consequences; 7. Democracy; Democracy for the 21st century; 8. How to win hearts, minds and votes; Family; Fairness; Hard work; Decency; Appendix; Class and income; A technical notes on sources; Qualitative quotes; Notes; Figure sources; Index.
Note Unlimited number of concurrent users. UkHlHU
ISBN 1447344197 (electronic bk.)
9781447344193 (electronic bk.)
1447344189
9781447344186
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