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Mark   Year Entries
658.8 Pay : The essence of services marketing.; Payne, Adrian.  1993 1
658.8 Pie : Market-led strategic change : transforming the process of going to market / Nigel Piercy.; Piercy, Nigel.  1997 1
658.8 Smi : Marketing communications : an integrated approach.; Smith, P. R.  1993 1
658.8 Sto   2
658.8 Ter   2
658.8 Tvc : The marketing mix explained [videorecording] : beyond the "4 Ps" / TV Choice.; TV Choice.  2002 1
658.8 Wil   2
658.8 Win : Marketing management.; Winer, Russell S.  1999 1
658.8 Zei   3
658.800151 Mou : Quantitative analysis in marketing management.; Moutinho, Luiz.  1998 1
658.80023 Sol : Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart.; Solomon, Michael R.  1999 1
658.800254678 Zef : Advertising on the Internet / Robbin Zeff, Brad Aronson.; Zeff, Robbin.  1999 1
658.800285 Dan   2
658.8003 Iva : Dictionary of marketing / A. Ivanovic, P.H. Collin.; Ivanovic, A.  1996 1
658.8003 Lew : The Blackwell encyclopedic dictionary of marketing.  1999 1
658.8003 Ros : Dictionary of marketing and advertising.; Rosenberg, Jerry Martin.  1995 1
658.8003 She   7
658.80083 May : Consumer kids : how big business is grooming our children for profit / Ed Mayo and Agnes Nairn.; Mayo, Ed.  c2009 1
658.80094 Phi : Understanding marketing : a European casebook / by Celia Phillips, Ad Pruyn, Marie-Paule Kestemont.; Phillips, Celia M.  2000 1
658.80094 Sak   2
658.800941 Key : The guide : the European directory of marketing research sources.  1997 1
658.802 And : The long tail : how endless choice is creating unlimited demand / Chris Anderson.; Anderson, Chris,  2007 1
658.802 Coh : The marketing plan.; Cohen, William A.,  2001 1
658.802 Dru   2
658.802 Fif : Marketing strategy : the difference between marketing and markets / Paul Fifield.; Fifield, Paul.  2007 1
658.802 Kee   2
658.802 Mar : Marketing in practice case studies DVD [video recording]. Vol. 1.  2004 1
658.802 Mcd   5
658.802 Osw : Marketing semiotics : signs, strategies, and brand value / Laura R. Oswald.; Oswald, Laura.  2012 1
658.802 Ott   2
658.802 Pel : Marketing communications : cornerstones, instruments, and applications / Patrick De Pelsmacker, Maggie Geuens, Joeri van den Bergh.; Pelsmacker, Patrick de,  2000 1
658.802 Pro   2
658.802 Ran : Marketing strategies : a contemporary approach. / Ashok Ranchhod and Calin Gurau.; Ranchhod, Ashok.  2007 1
658.802 Ros : Curation nation : how to win in a world where consumers are creators / Steven Rosenbaum.; Rosenbaum, Steven C.  2011 1
658.802 She : Getting more business : use proven marketing techniques and get business coming to you.; Sheridan, Sallyann.  1999 1
658.802 Ver : Marketing planning.; Verwey, Peter.  1987 1
658.802 Wes   2
658.802 Woo : The marketing plan handbook / Marian Burk Wood.; Wood, Marian Burk.  c2011 1
658.802 Yes : Marketing communications strategy 1998-99.; Yeshin, Tony.  1998 1
658.804 Bre : Business-to-business marketing / Ross Brennan, Louise Canning and Raymond McDowell.; Brennan, Ross,  2011 1
658.804 Cha : Boomer marketing : selling to a recession resistant market / Ian Chaston.; Chaston, Ian.  2009 1
658.804 Wri   4
658.8040941 Pum : Business superbrands : an insight into Britain's strongest B2B brands / managing editor, Angela Pumphrey.  c2003 1
658.80722 Mon : Marketing in Europe : case studies.  1994 1
658.81 Lan : Selling and sales management.; Lancaster, Geoffrey A.,  1994 1
658.81 Mcd : Malcolm McDonald on marketing planning : understanding marketing plans and strategy.; McDonald, Malcolm.  2008 1
658.812 Ant : Customer relationship management : making hard decisions with soft numbers.  1996 1
658.812 Bar : Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway and Gary C. Warnaby.; Baron, Steve.  2010 1
658.812 Bee : Customer care.; Bee, Frances.  1995 1
658.812 Com : Twitter power : how to dominate your market one tweet at a time / Joel Comm.; Comm, Joel.  c2009 1
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