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Author Cravens, David W.
Title Strategic marketing / David W. Cravens, Nigel F. Piercy.
Publication Info New York : McGraw-Hill Irwin, 2003.
Edition 7th ed.


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 BJL Reading Room 1st floor HDC  HF 5415.135 C8  4 WEEK LOAN  AVAILABLE
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Descript 843p.
Edition 7th ed.
ISBN 0071151613
0072466650
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Author Cravens, David W.
Series McGraw-Hill/Irwin series in marketing
Subject Marketing -- Decision making.
Marketing -- Management.
Alt author Piercy, Nigel.
Descript 843p.
Edition 7th ed.
ISBN 0071151613
0072466650
Author Cravens, David W.
Series McGraw-Hill/Irwin series in marketing
Subject Marketing -- Decision making.
Marketing -- Management.
Alt author Piercy, Nigel.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415.135 C8  4 WEEK LOAN  AVAILABLE

Subject Marketing -- Decision making.
Marketing -- Management.
Descript 843p.
Alt author Piercy, Nigel.
ISBN 0071151613
0072466650
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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