Library

23 results found. Sorted by relevance | date | title .

KEYWORDS (1-23 of 23)

Very relevant titles entries 1-9

Mark

Creative strategy in advertising
Drewniany, Bonnie L.
Boston, Mass. ; [Andover] : Wadsworth Cengage, c2011

c2011
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5825 D7	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5825 D7	8 WEEK LOAN	AVAILABLE

Mark

The copywriting sourcebook : how to write better copy, faster - for everything from ads to websites
Maslen, Andy.
London : Marshall Cavendish Business, 2010.

2010
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Teaching Reserve	659.132 MAS	UNTIL CLOSING	ASK at the Reading Room

3 Mark		Advertising, subjectivity and the nineteenth-century novel : Dickens, Balzac and the language of the Thornton, S. London : Palgrave Macmillan UK, 2009. Access this resource online	2009 EBOOKS

Mark

Which ad pulled best? : 40 case histories on how to write and design ads that work

Boston : McGraw-Hill/Irwin, c2003.

c2003
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5823 W5	8 WEEK LOAN	AVAILABLE

Mark

Creative marketing communications : a practical guide to planning, skills and techniques.
Yadin, Daniel L.
London : Kogan Page, 2001.

2001
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5415.123 Y1	8 WEEK LOAN	AVAILABLE

Mark

Creative strategy in advertising
Jewler, A. Jerome.
Belmont, Calif. : Wadsworth, c2001.

c2001
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5825 J5	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5825 J5	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5825 J5	8 WEEK LOAN	AVAILABLE

Mark

Copywriting.
Ali, Moi.
Oxford : Butterworth-Heinemann, 1997.

1997
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Teaching Reserve	659.132 ALI	UNTIL CLOSING	ASK at the Reading Room

Mark

Broadcast advertising copywriting.
Hagerman, William L.
Boston,[Mass.] : Focal Press, c1990.

c1990
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 6146 B74 H1	8 WEEK LOAN	AVAILABLE

Mark

How to write a good advertisement : a short course in copywriting.
Schwab, Victor O.
California : Melvin Powers, Wilshire Book Company, 1962.

1962
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Teaching Reserve	659.1 SCH	UNTIL CLOSING	ASK at the Reading Room

Relevant titles entries 10-11

Mark

Advertising creative : strategy, copy, design
Altstiel, Tom.
Los Angeles : SAGE, [2017]

2017
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Reading Room 1st floor HDC	HF 5823 A4	4 WEEK LOAN	AVAILABLE

Mark

Advertising creative : strategy, copy + design
Altstiel, Tom.
Los Angeles, Calif. ; London : SAGE, c2010.

c2010
BOOK

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL 5th Floor	HF 5823 A4	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5823 A4	8 WEEK LOAN	AVAILABLE
BJL 5th Floor	HF 5823 A4	8 WEEK LOAN	AVAILABLE

Other relevant titles entries 12-23

12 Mark		The Magazines Handbook. McKay, Jenny. Milton : Taylor & Francis Group, 2018. Access this resource online	2018 EBOOKS

Mark

Beyond mobile advertising : an empirical investigation of customer engagement and empowerment with m
Alotaibi, Ibrahim Saleem Alzaaydi.
2014.

2014
THESIS

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Reading Room Mezzanine	T/H 2014 Ph.D. A4	UNTIL CLOSING	LIB USE ONLY

Mark

Annual report/ Advertising Standards Authority.
Advertising Standards Authority (Great Britain)
London : The Authority, 1974-2004.

2004
PERIODICAL

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL basement journals	q HF 5801 A24 R4 1974/75	7 DAYS	ASK at the Reading Room
BJL basement journals	q HF 5801 A24 R4 1975/76	7 DAYS	ASK at the Reading Room
BJL basement journals	q HF 5801 A24 R4 1976/77	7 DAYS	ASK at the Reading Room

Click to view copies/volumes at all libraries

Mark

Using systems approaches to an advertising strategy case study in Taiwan soft drink market.
Tang, Ten-Hsing Bill.
1991.

1991
THESIS

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Basement b	T/H 1991 M.A. T1	UNTIL CLOSING	ASK at the Reading Room

Mark

The advertising process.
Lamarche, Fabrice.
1988.

1988
THESIS

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Basement b	T/H 1988 M.A. L2	UNTIL CLOSING	ASK at the Reading Room

Mark

Production sequencing in a job shop.
Harwood, Pamela Christine.
1971.

1971
THESIS

LOCATION	SHELVED AT	LOAN TYPE	STATUS
BJL Basement b	T/H 1971 M.Sc. H3	UNTIL CLOSING	ASK at the Reading Room

18 Mark		Advertisement. Just printed in 8vo. at the Theatre in Oxford, and ready to be delivered to subscribe Hearne, Thomas, 1678-1735. [Oxford : s.n., 1716] Access this resource online	1716 EBOOKS

19 Mark		Advertisement. : At the Crown and Golden-Ball, next door to Old King Charles's-Head, between great a Maris, Peter. [London : s.n., 1700?] Access this resource online	1700? EBOOKS

20 Mark		By publick authority. : Doctor Salmon's pills, drops & balsam, those so famously known throughout al Salmon, William, 1644-1713. [London : s.n., 1680?] Access this resource online More...	1680? EBOOKS

21 Mark		Currus triumphalis, è terebinthô, or, An account of the many admirable vertues of oleum terebinthinæ Yonge, James, 1647-1721. London : Printed for J. Martyn ..., 1679. Access this resource online	1679 EBOOKS

22 Mark		A relgious treatise upon Simeons song : or, instructions advertising how to live holily, and dye hap Woodroffe, Timothy, 1593 or 4-1677. London : Printed for Tho. Parkhurst, at the three Crowns, at the lower end of Cheapside, over-against the great Conduit, 1659. [i.e. 1658] Access this resource online	1659 EBOOKS

23 Mark		A prohibition to all persons who have set up any offices called by the names of addresses, publique Williams, Oliver, active 1657-1670. London : Printed for the author, and are to be had at the Sun in Paul's Church-yard, 1657. Access this resource online	1657 EBOOKS