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Author Jobber, David, 1947-
Title Principles and practice of marketing.
Publisher London : McGraw-Hill Education, [2016]
Copyright date ©2016
Edition Eighth edition / David Jobber and Fiona Ellis-Chadwick.
8th


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415 J6  4 WEEK LOAN  AVAILABLE

Descript xxx, 813 pages : illustrations (colour) ; 27 cm
Content text
still image
Media unmediated
Carrier volume
Edition Eighth edition / David Jobber and Fiona Ellis-Chadwick.
8th
Note Previous edition: 2013.
ISBN 9780077174149
0077174143
Click on the terms below to find similar items in the catalogue
Author Jobber, David, 1947-
Subject Marketing.
Marketing -- Europe -- Case studies.
Alt author Ellis-Chadwick, Fiona.
Descript xxx, 813 pages : illustrations (colour) ; 27 cm
Content text
still image
Media unmediated
Carrier volume
Edition Eighth edition / David Jobber and Fiona Ellis-Chadwick.
8th
Note Previous edition: 2013.
ISBN 9780077174149
0077174143
Author Jobber, David, 1947-
Subject Marketing.
Marketing -- Europe -- Case studies.
Alt author Ellis-Chadwick, Fiona.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415 J6  4 WEEK LOAN  AVAILABLE

Subject Marketing.
Marketing -- Europe -- Case studies.
Descript xxx, 813 pages : illustrations (colour) ; 27 cm
Content text
still image
Media unmediated
Carrier volume
Note Previous edition: 2013.
Alt author Ellis-Chadwick, Fiona.
ISBN 9780077174149
0077174143

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