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Author Blythe, Jim.
Title Marketing planning [electronic resource] : strategy, environment and context / Jim Blythe, Phil Megicks.
Publication Info Harlow : Financial Times Prentice Hall, 2010.



Descript xxi, 264 p. : col. ill.
Note 100 annual accesses. UkHlHU
ISBN 027372472x
9780273724728
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Author Blythe, Jim.
Subject Marketing -- Management.
Alt author Megicks, Phil.
Descript xxi, 264 p. : col. ill.
Note 100 annual accesses. UkHlHU
ISBN 027372472x
9780273724728
Author Blythe, Jim.
Subject Marketing -- Management.
Alt author Megicks, Phil.

Subject Marketing -- Management.
Descript xxi, 264 p. : col. ill.
Note 100 annual accesses. UkHlHU
Alt author Megicks, Phil.
ISBN 027372472x
9780273724728

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