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Author Aaker, David A., 1938-
Title Strategic market management / David A. Aaker, Damien McLoughlin.
Publication Info Chichester : Wiley, 2007.
Edition European edition


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  HF 5415.13 A1  UNTIL CLOSING  ASK at the Reading Room

Descript 354p.
Edition European edition
ISBN 9780470059869
0470059869
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Author Aaker, David A., 1938-
Subject Marketing -- Management.
Alt author McLoughlin, Damien.
Descript 354p.
Edition European edition
ISBN 9780470059869
0470059869
Author Aaker, David A., 1938-
Subject Marketing -- Management.
Alt author McLoughlin, Damien.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  HF 5415.13 A1  UNTIL CLOSING  ASK at the Reading Room

Subject Marketing -- Management.
Descript 354p.
Alt author McLoughlin, Damien.
ISBN 9780470059869
0470059869

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