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Title Advertising works 11 : cases from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 2000 / edited and introduced by Tim Broadbent.
Alternative Title The shortlist of the IPA advertising effectiveness awards 2000
Publication Info Henley : World Advertising Research Center, 2000.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5816 A2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  q HF 5816 A2  8 WEEK LOAN  AVAILABLE

Descript 641p. + 1 CD-ROM.
Note Includes 1 CD-ROM.
ISBN 1841160725
Click on the terms below to find similar items in the catalogue
Subject Advertising -- Case studies.
Advertising campaigns.
Alt author Broadbent, Tim.
Institute of Practitioners in Advertising.
Alternative Title The shortlist of the IPA advertising effectiveness awards 2000
Descript 641p. + 1 CD-ROM.
Note Includes 1 CD-ROM.
ISBN 1841160725
Subject Advertising -- Case studies.
Advertising campaigns.
Alt author Broadbent, Tim.
Institute of Practitioners in Advertising.
Alternative Title The shortlist of the IPA advertising effectiveness awards 2000
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5816 A2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  q HF 5816 A2  8 WEEK LOAN  AVAILABLE

Subject Advertising -- Case studies.
Advertising campaigns.
Descript 641p. + 1 CD-ROM.
Note Includes 1 CD-ROM.
Alt author Broadbent, Tim.
Institute of Practitioners in Advertising.
ISBN 1841160725

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