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Author Schultz, Don E.
Title Strategic brand communication campaigns / Don E. Schultz, Beth E. Barnes.
Publication Info Lincolnwood, Ill. : NTC Business Books, c1999.
Edition 5th ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5823 S3  8 WEEK LOAN  AVAILABLE

Descript 378p.
Edition 5th ed.
Note Rev. ed. of: Strategic advertising campaigns. 4th ed. c1995.
ISBN 0844229520
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Author Schultz, Don E.
Subject Advertising campaigns.
Alt author Barnes, Beth E.
Descript 378p.
Edition 5th ed.
Note Rev. ed. of: Strategic advertising campaigns. 4th ed. c1995.
ISBN 0844229520
Author Schultz, Don E.
Subject Advertising campaigns.
Alt author Barnes, Beth E.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5823 S3  8 WEEK LOAN  AVAILABLE

Subject Advertising campaigns.
Descript 378p.
Note Rev. ed. of: Strategic advertising campaigns. 4th ed. c1995.
Alt author Barnes, Beth E.
ISBN 0844229520

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