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Author Magnotta, Edoardo, author.
Title Digital disruption in marketing and communications : a strategic and organizational approach / Edoardo Magnotta.
Publisher London : Routledge, Taylor & Francis Group, 2021.
Copyright date ©2020


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF5415.13 .M3195  7 DAYS  AVAILABLE
1 copy being processed for BJL.

Descript xiii, 229 pages : illustrations ; 24 cm.
Content text txt
still image sti
Media unmediated n
Carrier volume nc
Note Originally published: 2020.
ISBN 9781032087917
1032087919
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Author Magnotta, Edoardo, author.
Series Routledge studies in marketing ; 8
Routledge studies in marketing ; 8.
Subject Marketing -- Management.
Marketing -- Technological innovations.
Strategic planning.
Business and Management.
Descript xiii, 229 pages : illustrations ; 24 cm.
Content text txt
still image sti
Media unmediated n
Carrier volume nc
Note Originally published: 2020.
ISBN 9781032087917
1032087919
Author Magnotta, Edoardo, author.
Series Routledge studies in marketing ; 8
Routledge studies in marketing ; 8.
Subject Marketing -- Management.
Marketing -- Technological innovations.
Strategic planning.
Business and Management.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF5415.13 .M3195  7 DAYS  AVAILABLE
1 copy being processed for BJL.

Subject Marketing -- Management.
Marketing -- Technological innovations.
Strategic planning.
Business and Management.
Descript xiii, 229 pages : illustrations ; 24 cm.
Content text txt
still image sti
Media unmediated n
Carrier volume nc
Note Originally published: 2020.
ISBN 9781032087917
1032087919

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