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Author Elliott, Richard H.
Title Strategic brand management / Richard Elliott, Larry Percy.
Publication Info Oxford : Oxford University Press, 2007.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415.15 E4  4 WEEK LOAN  LOST IN LIB
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Descript 265p.
ISBN 9780199260003
0199260001
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Author Elliott, Richard H.
Subject Product management.
Strategic planning.
Brand name products.
Alt author Percy, Larry.
Descript 265p.
ISBN 9780199260003
0199260001
Author Elliott, Richard H.
Subject Product management.
Strategic planning.
Brand name products.
Alt author Percy, Larry.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415.15 E4  4 WEEK LOAN  LOST IN LIB

Subject Product management.
Strategic planning.
Brand name products.
Descript 265p.
Alt author Percy, Larry.
ISBN 9780199260003
0199260001
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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