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BJL CLASSMARK
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Record 2 of 2
Record:
Author
Parry, Mark E., 1957-
Title
Strategic marketing management : a means-end approach.
Publication Info
New York : McGraw-Hill, c2002.
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LOCATION
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LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.13 P2
8 WEEK LOAN
AVAILABLE
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Descript
275p.
ISBN
0071372229
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Author
Parry, Mark E., 1957-
Series
McGraw-Hill executive MBA series
Subject
Marketing -- Management.
Descript
275p.
ISBN
0071372229
Author
Parry, Mark E., 1957-
Series
McGraw-Hill executive MBA series
Subject
Marketing -- Management.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.13 P2
8 WEEK LOAN
AVAILABLE
Subject
Marketing -- Management.
Descript
275p.
ISBN
0071372229
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