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Title The rhetoric and reality of marketing : an international managerial approach / edited by Philip J. Kitchen.
Publication Info Houndmills : Palgrave Macmillan, 2003.


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 BJL 5th Floor  HF 5415.13 R4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 R4  8 WEEK LOAN  AVAILABLE
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Descript 202p.
ISBN 0333987322
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Subject Marketing -- Management.
Marketing.
Alt author Kitchen, Philip J.
Descript 202p.
ISBN 0333987322
Subject Marketing -- Management.
Marketing.
Alt author Kitchen, Philip J.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 R4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 R4  8 WEEK LOAN  AVAILABLE

Subject Marketing -- Management.
Marketing.
Descript 202p.
Alt author Kitchen, Philip J.
ISBN 0333987322
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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